Publishing Coach Weekly Free Coaching Sessions

Teleseminar Replays

Listen to past Publishing Coach Weekly teleseminars:

• FAQ about writing, publishing, and promoting books and information products 
• special teleseminar interviews with publishing professionals 
• topics covering how to become a successful author by being well heard and well paid for what you know and love to do.

Got a question of your own? Ask it here.

Publishing Coach Weekly FAQ

Questions answered on this call:

• "  What is the first step in writing a book?" 
• " What are some good strategies for determining market interest as well as gaps in the existing book market?" 

• "When you're building a platform, how do you step it up and get noticed by a publisher? An acquisitions editor said earlier this year I don't have a big enough platform. When can you go back and say look at what I am working on? What kind of information do they want?"

The Tip of the Call built on the answers to those three questions, and talked about how to survey to find out what your market wants.

  Click to listen

download audio (right click and save to your computer)

Resources mentioned on this call:

• "Title Survey Case Study: Surveying for a Winning Title" Special Report (free)
• Jump Start Your Book: 12 Steps to Writing a Book that Sells 
• Choosing Your Bestselling Title course 
• Virtual Book Tour with Mark Levine about self-publishing (can ask question, listen to replay)

Publishing Coach Weekly FAQ

• "  What do you think of virtual book tours? Do you have a recommendation as to who to hire to help promote?"--  Debbie 
• "  I need a refresher on how to make outlines. Although I like the freedom of straying from the outline, to have something organized on paper helps me focus, yet I run into difficulty making that outline."--Margaret (I shared my mindmapping technique that I use for virtually everything I plan, that will give you an outline for your book in minutes.) 

• "I have sent submittals to 6 publishers, got turned down by 4 and accepted by 1- Tate Publishing.  But they want $3,400 up front to do 'everything.'   Is it normal for publishers to want money up front? I need understanding on the best route to take with publishers by knowing what is the norm and what is more of a scam."--Cindy

The Tip covered 5 questions to ask yourself to determine whether self-publishing or mainstream publishing is the best path for you.

Teleseminar replay:

 (Click to listen--43:25)

download (right click and save to your computer)

Resources mentioned on this call:

• If you already have a book and are considering doing a Virtual Book Tour, find out more about the benefits and how they work. 
• Class on several brainstorming techniques for rapidly outlining a book and overcoming writer's block. 
• Virtual Book Tour with Mark Levine, author of The Fine Print of Self-Publishing: The Contracts & Services of 45 Self-Publishing Companies--Analyzed, Ranked and about self-publishing and choosing a reputable self-publishing company.  Note: If you listen first to the VBT, there's a way revealed to get 60 minutes of consultation with Mark when you get his book and ebook version of The Fine Print.  

 Publishing Coach Weekly FAQ

Questions answered on this call:

• "Are there any ways to test the idea(s) one would have for a book? No sense working hard on a manuscript if it wouldn't have market appeal."-Barb 
• "What are some good strategies for determining market interest as well as gaps in the existing book market? I'm especially interested in the children's market."--Lynne 
• "Should self-publishing be a last resort after trying mainstream book agents or is it a worth while first option?"-Clive 
• "If you were to write a book, how would you rank the most important things to spend time and money on? (Topic would sell or not, market, title, cover, content, etc.--not marketing, website, etc.--just the book...)"--Johnny 

I also talked about why this is the BEST time to be an author, and what the most important quality is for becoming successful as an author. (Hint: It's related to this article.)
 

Teleseminar replay:

   (Click to listen-35:29)

download (right click and save to your computer)

Resources mentioned on this call:

• Suzanne Lieurance's children's writing programs. Suxanne is director of the National Writing for Children Center and a wonderful writing coach. 
• L  earn more about how to choose a best-selling title. 
• To find out more about self-publishing: 
• • Listen to the Virtual Book Tour with Mark Levine, author of The Fine Print of Self-Publishing: The Contracts & Services of 45 Self-Publishing Companies--Analyzed, Ranked and Exposed at http://www.askaboutselfpublishing.com 
  • Check out his book at http://www.thewritersadvocate.com  Note: If you listen first to the VBT, there's a way revealed to get 60 minutes of consultation with Mark when you get his book and ebook version of The Fine Print.  Diane's coaching and consulting. 

Publishing Coach Weekly FAQ

Quote of the Call:

"I learned that you should feel when writing, not like Lord Byron on a mountain top, but like a child stringing beads in kindergarten - happy, absorbed and quietly putting one bead on after another."--Brenda Ueland

Questions answered on this call:

• "What do I do if I feel that I need to write some kind of book (etc.) but don't feel that I enjoy writing?!" (Nicole) 
• "My book manuscript is almost complete. At what point should I try to protect my manuscript from misuse by others (get it copyrighted, get an ISBN #, etc.)? I'd hate to send it to editors, publishers without protection." (Eric) 
• "I've written an eBook on a subject for which I am an expert. Now, how do I market it?" (Ron) 

The Tip was all about silencing the Critical Voice and making writing fun.

Teleseminar replay:

 (Click to listen - 42:07)

download (right click and save to your computer)

Resources mentioned on this call:

• For several brainstorming techniques designed to overcome writer's block and make writing fun and easy, check out " Writing Secrets Revealed: How to Write Your Book in 45 Minutes a Day or Less (Even If You Think You're Not a Writer) ."  
• To learn more about copyright laws and rules, visit here. 
• Article templates that make writing articles a lot faster and easier. 
• Good article about getting ISBN numbers. 
• PrePaid Legal Services (sort of legal insurance--been using it for years) 
• Free weekly teleseminars on blogging with WordPress, by Cathy Perkins, "the WordPress Wizard." 

 "How to Be a Successful Author in the New Era of Publishing"

Quotes of the Call:

  "If publishers had sat down 10 years ago and tried to figure out something that could connect them to their customers, share their information, allow them to develop deep, targeted, meaningful, individual relationships, and sell product with less friction all at the same time, they couldn't have invented anything better than the Internet, which as a reading medium has given rise to an epistolary culture that we never could have imagined. …

  "The Internet was designed for us [publishers and authors]. WE couldn't have made something any better, and I think precious few publishers have taken aggressive advantage of all the ways in which a good Internet strategy can spread the world about their products, bring them closer to their customers, and help them drive sales. Retailers tell us all the time, people find out what they want to read online. . Every publisher [I would add, author] should be thinking of their digital strategy as really beginning with the Internet, and branching out from there." --Michael Cader, editor of Publisher's Marketplace and Publisher's Lunch

  "You don't make money writing books, you make money explaining books."--Alex Mandossian, teleseminar expert

Questions answered on this call:

• "What are the most effective ways to promote a book using social media?" (Donna) 
• "Does someone make more profit self-publishing or going with a publisher in today's market?" (Kathryn) 
• "Given your current article,  what are the current pros and cons of self-publishing and going with another publisher?"  (Dennis)   

Teleseminar replay:

     (Click to listen - 64:10)

download (right click and save to your computer)

Resources mentioned on this call:

• Electronic Marketing Profile - free custom analysis and follow-up training from Alex Mandossian 
• Teleseminar Secrets Preview Call (your $79 discount applies--only $20 for at least 2 hours of training--highly recommended, teleseminars are one of the cornerstones of New Era Publishing) 
• My bonuses for Teleseminar Secrets course 
• Free Mastering Twitter Special Report 
• Virtual Book Tour with Mark Levine on self-publishing 
• Mark Levine's book, The Fine Print of Self-Publishing (I recommend the ebook, because it's searchable) 
• "Self-Publish or Get a Mainstream Publisher?" (article) 

 "The Three Paths of Publishing:

 Which Is Right for You?"

Quote of the Call:

"If you do not ask the right questions, you do not get the right answers. A question asked in the right way often points to its own answer. Asking questions is the A-B-C of diagnosis. Only the inquiring mind solves problems."--Edward Hodnett (American poet 1841-1920)

Teleseminar replay:

      (Click to listen - 60:48)

download (right click and save to your computer)

Resources mentioned on this call:

• Free Mastering Twitter Special Report 
• Virtual Book Tour with Mark Levine on self-publishing 
• Mark Levine's book, The Fine Print of Self-Publishing (I recommend the ebook, because it's searchable) 
• Working Writer's Coaching Club with writing coach Suzanne Lieurance 
• Copywriting: Maria Veloso's Web Copywriting University 
• "14 Ways a Book Will Boost Your Business" Special Report 
• Terry Whalin's new book: Jump Start Your Publishing Dreams (recommend ebook for searchable links) 
• Help a Reporter: free email service listing what editors/reporters are looking to cover. 

 "Great Author Promotions:

Case Studies of Successful Authors"

In this first case study of a successful author, Diane interviews Noah St. John, author of The Secret Code of Success, which was published by a major publisher (Harper Business Books), and garnered Noah a high six-figure advance. Find out how Noah succeeded as an author despite "doing everything wrong," how he got an endorsement from a famous author for his first self-published book, the mathematical formula for an author's platform, the New Era Publishing strategies that he's using to market his book, and much more. (Including Diane's never-before-revealed spin on the marketing idea Noah used to promote his book.)

  Teleseminar replay:

  (Click to listen: 62:48)

download (right click and save to your computer)

Action Steps:

1. Sign up for the invaluable free service, Help a Reporter Out. Peter Shankman delivers, three times a day, leads on stories reporters are looking for. Incredible resource for building your author's platform.

2.  Get Noah's book, which I highly recommend because if you actually do his 7 Action steps and apply it to being an author, I believe you will become a successful author.

3. Once you get his book on amazon, go here to put in your amazon confirmation code, which is your ticket to get into the bookinar.

4. Attend the bookinar to experience what it's like. Think about how you can adapt this to your book idea, and how you can incorporate it into your marketing plan.

5. Contact Diane at   if you want to explore how you can map out your own author success plan to "be well heard and well paid for what you know and love to do."

"The Mindset of a Successful Author"

The first part of the call was about the mindset or approach you need to become a successful author (defined as being well heard and well paid for what you know and love to do). Also included the economics of traditional publishing--what the author and publisher get from a $24.95 book.

 Click to listen (34:53)

download audio (right click and save to your computer)

Questions answered on this call:

• "How do I find an agent and publisher for my book?"
• "How do I stand out as an author?"

    Click to listen to QA (

download audio (right click and save to your computer)

Resources mentioned on this call:

• Terry Whalin's Book Propoal Secrets 
• Free Special Report on Mastering Twitter 

"Develop Your Audience"

with Russell Cox

In this teleseminar, I interviewed audience development and community design expert, Russell Cox, about how to create an Internet brand and develop a global audience over the next 90 days. Russell also revealed the secret strategy that I learned from him that got me to be listed 6 out of the 10 times on page 1 of Google for the term "publishing coach." Find out how to do this yourself, and much more, on this teleseminar.

  58:53

right click to download

Resource for you to take action:

"Develop Your Audience and Let Freedom Ring" 5-week class (plus bonus training with Diane Eble geared specifically to authors). Click here for details.

 "Musings of a Bestselling Author"

Special Guest: Charlene Baumbich

Listen in as Charlene Baumbich, whose book, Don't Miss Your Life: An Uncommon Guide to Living with Freedom, Laughter, and Grace just hit the bestseller list, less than a week after it was published! Charlene is the author of 13 fiction and nonfiction books. Listen to her story of how she became a published author ("because I had more guts than brains ..."), the only reason someone should pursue being an author, the one thing an author MUST have to create a good book, what publisher's advances are like now, the economics of book publishing, self-publishing vs. traditional publishing, and much more!

Resources mentioned on this teleseminar:

• Writing Secrets Revealed: How to Write Your Book in 45 Minutes a Day or Less (Even If You Think You're Not a Writer) 
• Charlene Baunbich's website: www.dontmissyourlife.com 
• Interview with Terry Whalin on publishing 
• Interview with Mark Levine about self-publishing